About Me

Who I am

I am passionate, I am loving, I am fair, and I am complicated. I was most recently Chief of Staff for an all female financial services firm in Wilton. I was  responsible for business development, financial educational outreach, and marketing and client relations. I earned my  CDFA (Certified Divorce Financial Analyst) designation in 2016. In addition, for the past four years, I ran a monthly workshop in Southport,CT for women going through divorce and I loved every single minute. Prior, I made the career change to financial services eight years ago, because of my own personal experience. I was in the apparel business for 23 years, part of the family that founded the prestigious golf apparel company, Fairway & Greene. When it was sold to private investors in 2005,  I realized, at that moment,  I  knew very little about personal finance- including my own. I decided then that I wanted to make a career change to personal finance because I wanted to eventually work with clients to help educate and empower them to make healthy financial decisions - a knowledgeable skill I wish I had when I was younger! I left the apparel business and shortly thereafter, was hired my Morgan Stanley in Westport, CT where I went on to acquire my  FINRA Series 7, and 66 registrations as well as Variable, Life, and Health insurance licenses. I decided to offer conflict-free advice and counseling to those recently divorced or widowed.  I started my own financial counseling practice and am not affiliated with a financial services firm. That's all I do.


I have lived in Southport with my family for 25 years and have been involved in many different community and non-profit activities.

Why I love what I do

When I was helping run our family's apparel business, I never had a budget, never questioned what things cost, never second guessed dining out... and NEVER thought I would end up without a job and stock options I had no idea how to figure out? But that's what happened when our family business was acquired. I was scared and embarrassed about my lack of understanding about money, insurance, budgeting, etc.  But then  I met a really smart person who calmly and simply, walked me through everything "financial" in my life -  And she did it without ever making me feel stupid for not understanding the money basics necessary to living my life. I learned a lot of lessons during that time.   It was after many "A-ha" money moments, that  I decided I wanted to live a healthy financial life and teach and share with others the incredible things I had learned.  I realized I could help so many others... if they were willing to "let me in" to their most private "vault". And if they let me in, my own experience with money "basics" would allow me to help enlighten them!


I helped make golfers look good for years - including outfitting the 2004 Ryder Cup Team. But helping people understand their financial situation and taking ownership of it, is the most rewarding job. I LOVE what I do - helping empower people to manage their financial life and giving them the tools to make it possible. I can help.  YOU just have to be willing to let me in. We can get to "the other side" together...I promise.

What you can expect working with me

I'm a no BS person who wears her heart on her sleeve. I  have the experience, passion, integrity & empathy to help you get through whatever is troubling you about money so you have a clear understanding of what you have, what you need, and what you want. I was lucky to have met that person who helped me 10 years ago and that's why I am doing this work today.  


I offer a complimentary 30 minute consultation. If, after our initial meeting you decide I can help you, my rate is $200/hr. 


Contact Us

Email me!

Better yet, Let's meet in person!

You can come to my office or we can arrange a convenient location to meet.

Traci Provost, Certified Divorce Financial Analyst

203.520.3464

Hours & Availability

I am available by email or phone most hours of the day - email me at traciprovost@optonline.net or call me. I will get back to you within 8 hours if I am unavailable.